Product design project 2 for a duration of 3 months: August 06 - October 06.
Synopsis:The project tries to take a look at the life of the street side sandwich sellers in Mumbai, with the
intention of learning their business motives and intentions apart from
their present problems with their 'shop'. Apart from this their
needs for identity and the
feeling of 'owning a shop' are identified with.

The goal was to design a 'shop' which would cater to the identified needs in the above mentioned areas. Also, to arrive at system where in the vendors can invest according to their capacity and
keep on upgrading their 'shop', with a local resource person identified as a mediator between the manufacturer and the vendor. Also, the act of the
vendors interacting with this resource person for
customizing the cart in various wayspainting, railings,name-boards, etc. - would also make them have a
feeling of ‘owning the cart.'

The design also catered to the
functional requirements of the vendors -
· Ease of work platforms
· Compact ability and mobility
· Storage spaces... Also each part had
more than single role in terms of functions... As here the canopy folds down and becomes the cover (thus making the cart lock-able) and the pushing handle.
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